Christmas social media campaigns are starting earlier and earlier each year, and it’s becoming harder to be heard on social media. Now is the time to think of exciting Christmas contest ideas to grab your share of attention on social media.
Even while you’re planning and running your Thanksgiving, Black Friday, Cyber Monday, and Hanukkah campaigns, you should already have planning in progress for your Christmas campaigns.
Here are 5 Christmas contest ideas for …No Comments
Although it’s pretty easy to figure out how to schedule posts on Facebook, it can be a challenge to do it efficiently and effectively.
Here are some guidelines for how to schedule posts on Facebook to promote your business. We’ll provide examples from Rignite’s social media management tools that can make your life easier with a powerful solution for scheduling posts on Facebook.
How to Schedule Posts on Facebook
Facebook provides basic functionality to schedule a post directly in Facebook. However, it’s not …No Comments
Almost everyone knows by now how to schedule a tweet, but it’s how to do it efficiently and effectively that can be a challenge.
Here are some guidelines for how to schedule posts on Twitter to promote your business. I’ll use Rignite’s social media management tools to show ways to make your life easier using a powerful tool for scheduling tweets.
The Basics: How to Schedule Tweets
You can’t schedule tweets directly in Twitter unless you have an …No Comments
The end-of-year holidays provide an ideal time to grow your following, increase engagement, and boost sales.
You’ll want to think of as many ideas as you can for your holiday marketing campaigns on social media. That way you’ll be able to pick a good mix of campaigns that won’t wear out your audience.
Here are 47 holiday marketing ideas for social media campaigns, organized by holiday. Each page gives some great examples of easy-to-run holiday campaign ideas. We’ll highlight …No Comments
Do your tweets go unnoticed? Do your social profiles look lonely? Does no one comment on your posts?
Maybe it’s because you didn’t ask. It could be that simple.
Businesses that are new to social media often forget this simple practice, or don’t think it applies to social media. Just as in email marketing, when you “ask for the sale”, you learn what works and gets people to take action.
Calls to action are important for two critical …No Comments
So, you’ve been actively converting your community into prospects (aka “soft leads”). Good job, Grasshopper! Now it’s time to move them further into your sales funnel and turn those soft leads into hard leads.
But you’re thinking “Rignite, what’s a ‘hard lead’?” (So maybe you’re not actually thinking that, but it’s a good segue that allows us to say…)
Good question, reader!
A hard lead is someone who is actively in a purchasing cycle or decision making mode …No Comments
Can you analyze how your social media content strategy is working? What would you measure to see what content categories are most successful with your audience?
The topic of social media analytics has been covered before, but not from a content strategy standpoint. There’s a lot of resources that show you at a high level how to analyze how your posts are doing on social media. Or how to report the number of new followers and ‘likes’ you’ve received.
But …No Comments