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Catch A Laugh & New Customers with Jimmy Fallon’s Tonight Show: Understanding the Importance of Monitoring on Social Media
Tips & How To’s
Some have dubbed him the current King of late night… but here at Rignite we like to think of him as the current King of social media. You probably know he’s good for a few laughs. But did you know that your business could find opportunity in the buzz he creates? His constant incorporation of Twitter with the show has caught our attention, and we feel it is definitely something that businesses can use to …
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How to Do a Giveaway on Facebook
Tips & How To’s
When it comes to Facebook giveaways, all types of businesses are welcome to throw their hat into the ring. After all, whether you’re a trendy clothing line or a dentist’s office, keep in mind that everyone loves free stuff – especially when it comes with the sweet satisfaction of victory. The best part is that they’re simple to set up, and even easier to track.
You’re probably wondering why you should even do a giveaway on …
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Digging for Social Media Gold: Now and Then
Tips & How To’s
Today’s guest author is Sherry Hayes-Peirce. She blogs about tips, tools, techniques, and trends of Social Media and Mobile Marketing.
Did you know that there is a celebration of all things Social Media? June 30th has been designated Social Media Day – so much to celebrate! Let’s think back to when the term social media became a buzz phrase and what it has translated to for your business? For most, it meant something their kids were …
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3 Great Twitter Giveaway Ideas To Follow
Case Studies
You’ve got to give to get, right?
Giveaways have long been used as a way to introduce new products and get prospects to sample your value.
And now, the Internet has made it easy for small businesses to run social media campaigns to get in on the giveaway game.
Twitter giveaways (as well as Facebook giveaways) are easy to run, and the results are easy to track. What’s more, they can help you achieve specific business and marketing …
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Rignite Integrates Shopify Sales Data to Track Social Media ROI
Rignite News & Tips
Today we launched an integration between our Rignite social media marketing solution and the Shopify ecommerce platform for online stores.
Track ROI for Social Media Promotions
Rignite customers who use Shopify for their ecommerce platform will now be able to measure social media ROI in the form of sales and coupon redemptions from social promotions they manage through Rignite. By comparing results of social campaigns across social networks, Rignite customers can easily see which social campaigns generate …
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Social Media Coupons: 3 Twitter Coupon Campaigns to Inspire Your Marketing
Case Studies
Our new social-media driven lifestyles have a lot of benefits: We get to know immediately which celebrities are dating, what our friends are wearing to the party tonight and which cats are the funniest. Mixed in with this deluge of “thoroughly useful information” though, are tangible benefits like social media coupons.
As a marketer, those digital coupons are an extremely attractive opportunity for social marketing campaigns. Coupon campaigns run on Twitter, especially, have the advantage of being:
Easy to …
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Follow the Winners: Great Twitter Contest Ideas
Case Studies
People love to compete… and we all love winning, don’t we?
That’s why contests have always been a great way to get prospects and customers involved with a brand. That’s especially true with Twitter and other social media.
Last month, we covered great Facebook contests, but Facebook isn’t the only channel for fantastic social contests. While typically different in format from their Facebook brethren, Twitter contests are proven winners for social media marketing campaigns. Tying a contest …
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