9 Advantages of Social Media for Business [Infographic]
Social media for business is usually considered a marketing function. But the advantages of social media can benefit all functions of your business throughout the entire customer life cycle. Adopting social media across the organization can help businesses:
- Increase brand awareness
- Get more customers
- Increase lifetime value of their customers
- Keep customers happy
- Find new market opportunities
- Get their pricing strategy right
- Increase operational efficiencies
- Attract and retain talented employees
- Get industry insights to make better informed business decisions
In this infographic below, we take a few real world examples of social media posts and show you the advantages a business can achieve from social media across multiple functions and the actions that can be taken for each.
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Does your company take advantage of insights found on social media? What are some examples of a social post you found that created opportunity for your company?