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November 3, 2014

How to Promote an Event Using Social Media

Social Media Strategy Posted by
How To Promote An Event

Social media is a great channel for promoting events. It’s not only a great way to reach your fans, but also a great way to expand your reach through shares and retweets. Promoting events like seminars, webinars, special guests, product demonstrations, conferences and concerts using social media can be effective if you follow these guidelines.

Here are 7 tips to show you how to promote an event using social media.

1Tell them why they’ll benefit

Make sure your …

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    September 15, 2014

    Social Media for Restaurants: Easy Restaurant Marketing Ideas From Indulgence Pastry Shop & Cafe

    Case Studies Posted by
    Social media for restaurants

    As the co-owner of the Indulgence Pastry Shop & Cafe, Executive Pastry Chef Sean Wojtkowski adds a creative flair not only to his creations but also to his social media activities. Sean manages to mix a daily fare of interesting social posts with highly successful restaurant promotion ideas, including giveaways and campaigns on their social networks. These activities keep fans engaged and provide a ‘behind-the-scenes’ look into the cafe.

    “As a business owner, our biggest social …

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      August 30, 2014

      The NonProfit Social Media Strategy That Works For Nashville AMA

      Case Studies Posted by
      NAMA nonprofit social media case study

      For Julie McReynolds, Social Media Manager for the Nashville chapter of the American Marketing Association (NAMA), maintaining a steady drumbeat of posts on social media networks can be quite a challenge.

      At any time, there are many diverse events, announcements, and initiatives going on which all require a marketing campaign to help get the word out about them. For example, their nonprofit social media strategy involves getting the word out about special interest group meetings (SIGs) …

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        November 7, 2013

        How to Boost Engagement with a Hashtag Photo Contest in 10 Easy Steps

        Tips & How To’s Posted by

        Have you ever thought running a photo contest would be a big hassle?

        It’s not at all. Collecting pictures from customers is easy, and in a short amount of time, you can build a virtual photo album that demonstrates just how awesome you and your products are.

        Introducing the #Hashtag Photo Contest

        If you’ve ever used Twitter, Facebook, or Instagram you are no doubt familiar with the humble hashtag. Aside from being a “clever” way to make a …

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