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A Social Media Engagement Checklist For Your Ecommerce Business
Tips & How To’s
We all know that content is king, but did you know that engagement is queen?
Queen Engagement plays a critical role in social media marketing and is especially important for ecommerce businesses who have limited exposure to their customers and prospects. In order to help you give the Queen all the respect she deserves, we’ve compiled a social media engagement checklist for you to follow.
“Dress to Impress” with Your Cover Image and Profile Photos
On many social …
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The Ultimate Facebook Posting Cheat Sheet
Tips & How To’s
Today’s guest author is Lynn McLeod, Product Marketing Consultant at Rignite. She blogs about how businesses can integrate social media into their overall marketing strategy.
Sometimes we think back to high school and remember when the teacher would allow us to bring one sheet of paper with notes on it to the exam. It wasn’t enough room to fill out all the answers (unless, of course, you were a master of tiny script), but it was …
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Facebook: New Products Every Business Must Consider In Their Marketing Strategy
Social Media Strategy
As a survivor of the 2012-end-of-world predictions, I’m happy to be writing this for those of you who are still out there.
2012 was a big year for Facebook. From going public with their IPO, to reaching 1 Billion monthly active users, to understanding that the underlying network offerings had to be mobile ready. This was a pivotal year for a company that is essentially still in its infancy by enterprise …
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5 Quick Tips for Boosting Facebook Engagement
Tips & How To’s
The one thing every social marketer wants to do is increase Facebook engagement. With limited resources and time, getting great engagement on your business’ Facebook page can seem like a daunting task. Should you post sales messages? Should you be serious to gain respect? Or is playful better? The good news is you don’t have to spend tons of time to be effective—there are some easy things you can do to boost engagement on your …
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