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April 14, 2014

3 Ways to Maximize Your Time Spent Using Social Media

Tips & How To’s Posted by Guest Author

Today’s guest author is Melissa Burkheimer. Melissa helps entrepreneurs simplify the creative processes for their business by sharing her expertise in design and creative direction.

It’s no secret that entrepreneurs should be using social media to grow and market their business. No matter what your level of experience with social media is, it can be really easy to get “sucked in” and distracted. Before you know it, 20 minutes have gone by, and you’ve forgotten the …

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    February 20, 2013

    Hashtags 101, Part 1: What They Are & How To Use Them

    Tips & How To’s Posted by Guest Author

    Example search : #reallyfatcat

    #Hashtags. Either you love them, hate them or have no idea about ‘em cause, well… what the heck are they?

    Hashtags are actually a really fun and useful tool. Let’s talk real quick about what they’re all about :

    Hashtags are essentially a searchable tag, topic or label (think the label you put on a file or the name of a folder on your computer).
    Your hashtag becomes part of an overall online conversation …

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      January 21, 2013

      5 Quick Tips for Boosting Facebook Engagement

      Tips & How To’s Posted by

      The one thing every social marketer wants to do is increase Facebook engagement.  With limited resources and time, getting great engagement on your business’ Facebook page can seem like a daunting task. Should you post sales messages? Should you be serious to gain respect? Or is playful better? The good news is you don’t have to spend tons of time to be effective—there are some easy things you can do to boost engagement on your …

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        January 9, 2013

        5 Ways to Improve Twitter Engagement

        Tips & How To’s Posted by

        One of the most common questions businesses have about Twitter is “How do I engage my audience and get them to notice me?”  So we’ve put together a few tips to help you improve your Twitter engagement.

        1.  Listen to your audience

        You can get a better understanding of your target market’s interests and needs just by monitoring your Twitter feed and relevant search terms. Customers often share information about:

        their experiences with products and services they use
        solutions …

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