Our Blog

July 21, 2014

Catch A Laugh & New Customers with Jimmy Fallon’s Tonight Show: Understanding the Importance of Monitoring on Social Media

Tips & How To’s Posted by

Some have dubbed him the current King of late night… but here at Rignite we like to think of him as the current King of social media. You probably know he’s good for a few laughs.  But did you know that your business could find opportunity in the buzz he creates?  His constant incorporation of Twitter with the show has caught our attention, and we feel it is definitely something that businesses can use to …

Read More

2 Comments
Be Sociable, Share!
    October 31, 2013

    How To Monitor Competitors, Influencers and VIPs on Social Media Without Missing A Beat

    Rignite News & Tips Posted by

    There’s a lot of hustle and bustle on social media.  So making sure you catch posts by people who are important can be hit or miss.  In this post, we’ll show you how you can keep a close eye on those people.  These “special people” might include:

    Competitors. You’ll want to stay abreast of what they’re doing on social media to know what campaigns they are running and what appears to work for them …

    Read More

    2 Comments
    Be Sociable, Share!
      June 13, 2013

      3 Ways to Win Sales Using Social Media Monitoring

      Social Media Strategy Posted by

      Why do marketers get all the attention when it comes to articles and how-to’s about using social media to drive business? Today, we’re turning our attention to those who can reap immediate rewards from monitoring social media:  sales people and anyone in a sales function – like you business owners out there. You’re the forgotten ones who hit the (virtual or real) pavement day after day, walking both ways UP HILL, in the snow, carrying …

      Read More

      No Comments
      Be Sociable, Share!
        June 6, 2013

        Using Advanced Filtering To Remove Social Media Noise

        Tips & How To’s Posted by

        The good news is your social media monitoring software has compiled a lot of data for you.

        The bad news is your social media monitoring software has compiled a lot of data for you.

        How do you sort through all of the “noise” and find the useful, actionable data you need?

        The great news is we’re going to tell you exactly how you can use filters to cut through “the noise” of social media monitoring in order to …

        Read More

        3 Comments
        Be Sociable, Share!
          May 30, 2013

          How Businesses Can Benefit from Monitoring Social Media

          Social Media Strategy Posted by

          Right this minute, in another corner of the Internet, your customers (and prospective customers) are instagramming what they ate for lunch, tweeting about their upcoming camping trip, pinning pictures of destination wedding dresses, and “liking” one of your competitors on Facebook.

          Sounds great right, so why should you care?

          The answer is simple: By sharing so much, your connected customers, potential customers and even your competitors are telling you everything you need to do to be more …

          Read More

          2 Comments
          Be Sociable, Share!