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February 4, 2013

Super Bowl XLVII #AdBowl: More Social Integration

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The Super Bowl always brings out the big money ad spenders. With a :30 second spot clocking in at $3.7 million, it isn’t called the Big Game for nothing. The E-Trade talking baby, Danica Patrick and the Anheuser-Busch InBev Clydesdales are back in the Super Bowl – and CBS was sold out of its XLVII advertising inventory months ago.

Half Time Ad Stats: (Full report coming after game) 29 Ads, 13 Unique Hashtags, 7 Distinct URLs, …

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