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August 25, 2014

5 Best Social Media Tactics to Grow Your Business

Social Media Strategy Posted by

Social media marketing is ever-evolving. Sometimes it can be difficult to keep up to date on the latest trends, but luckily we’re here to help! We’ve narrowed down our 5 most effective social media tactics – check them out below and see how you can make use of them within Rignite.

1Social Media Tactic #1: Monitor and Respond

Do you remember that famous scene in Zoolander where Hansel and Derek are desperately trying to locate important files… …

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    March 12, 2014

    18 Expert Tips for Finding the Best Social Media Tactics for Your Business

    Social Media Strategy Posted by

    Do you know if your social media strategy is working? One of the biggest challenges in “doing social right” is that it’s easy to get distracted by the countless tactics du jour.

    So how can you know what tactics will work for you?  And where to focus your efforts?

    I asked a few social media experts to get their opinion.  Here’s what they said:

    Question:

    “How can businesses know what social media tactics are right for them?”

    Ted …

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      January 14, 2014

      3 Ways Into the Hearts of Your Customers This Valentine’s Day

      Case Studies Posted by

      As February approaches, drugstores everywhere have lined their shelves with various hues of pink, purple, and red candy boxes. Paper-crafted hearts are strung in children’s classrooms, and Hallmark is eagerly awaiting their annual boost in sales. Subtle hints are omnipresent and remind marketers of one of the most loved/hated holidays of the year: Valentine’s Day. Luckily for businesses alike, this holiday presents us with a chance to create some hype and stand out. But with …

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        January 2, 2014

        8 Resolutions for 2014 to Enhance Your Social Media Marketing

        Tips & How To’s Posted by

        Admitted: The very concept of making New Year’s resolutions is a cliché. And, more often than not, an exercise in futility as well. How many times can you resolve — unsuccessfully — to (fill in the blank____________): lose ten pounds, cut down on vanilla vodka, quit smoking or exercise more?

        But, with a pristine New Year beckoning on the horizon, it really seems that this one might be different, and that all things are possible. You, …

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          December 19, 2013

          Rignite’s Guide To Social Media Etiquette For The Holidays

          Rignite News & Tips Posted by

          In the immortal words of John Lennon: “…So this is Christmas, and what have you done?” (We’d prefer it if you imagine us singing it as well as John Lennon.)

          In the world of perfect social media, this question would never trigger a wave of remorse, a twinge of conscience, an embarrassing memory, or a reflexive reach for the “delete” button. That’s because, in this “perfect world,” we would all have posted nothing but charming photos, …

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            November 14, 2013

            #SocialPlus Events

            #SocialPlus Posted by

            Question: What was the original Social Network?

            A) Friendster
            B) AOL
            C) Online Forums
            D) Compuserve

            Answer: E – Other. The original social networks were cocktail parties.

            Alright, that may have been (okay, definitely was) a trick question, but it’s so easy to think of connecting directly with customers as a new thing. In-person events are a great way to make a personal connection with your customers and deepen brand loyalty in a way that digital social networks simply …

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              October 17, 2013

              #SocialPlus Remarketing: They’ll Be Back

              #SocialPlus Posted by

              Quick, do an impression of Arnold Schwarzenegger.

              We’re willing to bet a virtual steak dinner (0 calories!) that you said “I’ll Be Back.” It’s got to be the most common impression anyone does (as countless dinner parties have proven to us), and is instantly recognizable as soon as you hear it. Everyone knows where that line comes from, because everyone’s heard it a million times. Repetition has its advantages. Your goal should be to build the …

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