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6 Tips to Turn Followers Into Dollars using Social Media
Social Media Strategy
The way we see it, prospects who have shown consideration of your product are just sales waiting to happen. They want to buy from you but are waiting for the right time and the right offer. They are just lurking out there … so how do you reel them in?
Read on for our six best tips for converting your social followers into paying customers.
1Closing the Sale Using Social Media Tip #1: Ask for the Sale
Seems …
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4 Ways To Turn Your Social Followers Into Interested Prospects
Social Media Strategy
They like you! They really, really like you! You have followers! So how do you turn those Facebook friends and Twitter followers into paying customers? Bribe them!
I’m kidding… sort of.
The first thing you need to focus on is turning community members into real prospects. I’ll call these interested prospects “soft leads.” Every business defines a prospect (or “soft lead”) a little differently, but for the purpose of this article, a soft lead is someone that …
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How to Go Viral: You’ve Got to Get Emotional To Drive Social Sharing
Social Media Strategy
How Can You Make Your Content Go Viral?
First, get a cat. The grumpier-looking the better. A cat that looks like you stole his dinner and told him he has to take a bath to get it back. Then . . .
We kid! (Seriously, put the cat down)
No matter your experience in social media (whether you’re a newbie or guru), you probably already know that getting content to go viral is the holy grail of content …
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#SocialPlus Email: An Interview With the Rebel of Email Marketing
#SocialPlus
So, you’re social following is growing—now what do you do with all these new fans?
(Spoiler alert: we’re gonna tell you what!)
An engaged social following is only worth what you make of it . . . so… do something with it! With that in mind, we want to share one of the quickest and most seamless ways to turn followers into customers: email marketing.
We had the distinct honor of interviewing email-marketing guru DJ Waldow, author of …
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9 Advantages of Social Media for Business [Infographic]
#SocialPlus
Social media for business is usually considered a marketing function. But the advantages of social media can benefit all functions of your business throughout the entire customer life cycle. Adopting social media across the organization can help businesses:
Increase brand awareness
Get more customers
Increase lifetime value of their customers
Keep customers happy
Find new market opportunities
Get their pricing strategy right
Increase operational efficiencies
Attract and retain talented employees
Get industry insights to make better informed business decisions
In this infographic below, we take a few …
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Introducing #SocialPlus – A Resource to Help Small and Medium Sized Companies Do Social Business Right
#SocialPlus
Social media continues to impact businesses of all sizes. Real-time communication has become a necessity in today’s fast paced business world. Forward-thinking companies are proactively integrating a social layer that crosses multiple functions in the organization.
Social media does not belong only to marketing. Small and medium-sized companies should use social media to accomplish a variety of business objectives:
improving brand awareness
increasing sales growth
improving customer relationships
developing better products
But don’t just take our word for it. As Tom …
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